Category Archives: General

How Video Can Help Your Business

Companies can utilize video for brand improvement, improve conversion rate or SEO improvement. We are changing the perception that videos are only used for brand management. Videos should be used for increasing conversion rates and making money for your business.

A recent example of positive results from video use has been the Zappos.com study on placing simple product videos on their website. According to ReelSEO Zappos reported a “6% to 40% increase in sales for products with videos”. They use the video to describe, use and demonstrate the products with real Zappos employees and not models or actors. Take a look at the videos Zappos is creating. They are simple,and basically showing different ways to wear the shoe. Zappos was so impressed by the increase in sales that they added more in house studios to the company. Most companies can not afford to build studios within their company and staff them. Tommy Vance Productions is focused on helping small to medium business with their video needs.


Combined Community Service: Blue Jeans & BBQ Gala

We had the privelege of filming the Combined Community Service Blue Jeans & BBQ Gala in June. CCS recently built a new building to help better serve the community. Some of the emergency assistance programs Combined Community Services offers are the food pantry and clothing, utility, legal, transportation assistance. CCS also offers the Project Independence Project which “is a mentoring program which helps low-income families in Kosciusko County achieve economic independence through education.”

The Blue Jeans & BBQ Gala was an event with the goal of raising funds to help pay off the mortgage of the new building. Grace with Whalen Creative Group coordinated the event. The gala was an outdoors, country theme gala on the property of the new CCS building. Guests dressed for the occasion by wearing their cowboy boots and hats.

The food was prepared by Noa Noa located in Warsaw, Indiana.
There was also an appetizer cook off between Mayor Joe Thallemer, John Tucker and Dane Miller. Guests had the opportunity to cast their vote for the appetizer cook off. And there was also an auction of items donated by area businesses.

Combined Community Service: Blue Jeans & BBQ Gala from Tommy Vance Productions on Vimeo.


Hello World!

We are very excited to introduce our new website! If any of you were familiar with our previous website, you would know it only showcased weddings. However, Tommy Vance Productions offers much more than wedding videography. Tommy Vance Productions is an award-winning high-definition video production company located in Warsaw, Indiana available for travel. We produced video for commercial and corporate which include web, events, training, commercials and trade shows. Tommy Vance Productions also specializes in weddings and events.

For a while now we have been needing a website built customized to fit our needs and give an overview of all the services we offer at Tommy Vance Productions. Kevin Hamstra with 1Eighty Design did an amazing job building us a website that showcases our services and reflects our personal image. Kevin has been amazingly patient and very helpful throughout the entire process. I would highly recommend 1Eighty Design for all of your web and graphic design needs!

Along with a new website, comes a new blog. Through the blog we will  keep you updated on some of our current projects and possibly address specific topics about video production. The most exciting addition to our website is that we now have the capability to stream LIVE video through our website! Live streaming would be an option for commercial and corporate events and weddings. If live stream is something you may be interested in for an upcoming event check out the demo. What do you think of our new site?